Yesha Callahan was born in a little basket, near a wooden shack and her parents claim three wise men were sent to bring her gifts. Over the last several years, Yesha has moved from being a writer on her own website, to amassing over 10 million unique pages views in 2014-2015 on The Root covering everything #BlackTwitter, culture and entertainment.
With her writing, Yesha has built a following on Twitter and Facebook, as well added to the branding of the site through numerous media appearances. Whether she’s discussing Blue Ivy’s natural hair on CNN or Health Care Reform on TVOne, Yesha has proven that she’s not afraid to tackle issues from pop culture to politics. Aside from entertainment and culture, Yesha has delved into stories that range from parenting to entrepreneurship in the black community, proving that she’s not a one-trick pony when it comes to writing.
Before starting at The Root in 2014, Yesha wrote for BET’s Don’t Sleep! Hosted By TJ Holmes which was executive produced by Madeleine Smithberg, the co-creator of The Daily Show. During the show’s mid-season, Yesha was brought on as a replacement writer. During her tenure on the show, under the tutelage of Smithberg and head-writer Danielle Belton, she provided material for the host’s opening monologue, as well as segment ideas and scripts. It was her work on the violence in Chicago that garnered the show a NAACP Image Award nomination.
As with most tv experiences, Yesha’s work with Don’t Sleep Hosted by TJ Holmes was short lived after the network cancelled the program. Yesha, along with her writing partner, is now co-executive producing a pilot for WeTV, with Smithberg’s production company.